Linkedin has been including a heap of new features of late, which include reactions, live-streaming, even its own, initial generation of stories (for higher education customers only).
This week, linkedin has launched a post outlining a few of these smaller updates, officially confirming the addition of image-tagging, whilst additionally outlining its new video messaging functionality.
Here’s what’s been announced:
Linkedin’s picture-tagging choice actually has been available to most users since April, but now the functionality is officially launched to all users.
“Think you recognise someone in the photo? Or just want to make sure your co-workers knows when you upload a photo with them in it? Now when you post a photo, you can tag people in it. The world seems smaller and your community a little tighter when you let people know who is who.”
The process works as you’ll anticipate, as you are used to on different platforms.
Linkedin has additionally added a new option to file video clips with its messaging system.
“Millions of members have posted videos and shared them with their connections or in groups: sharing ideas, experiences, or simply a view into their working life. Now you can do the same in messaging, too.”
Video is big on linkedin – in keeping with linkedin’s very own stats, its customers are 20x much more likely to share a video on the platform than every other form of submit. This selection adds to that ability, and presents another manner to make your messaging stand out on the platform.
But a phrase of caution – in case you’re one of these individuals that sends a generic message to new connections who you don’t know, or tries to fish for cold leads through linkedin messaging, don’t start sending out generic videos. Just do not.
Moving messaging and Post buttons
Linkedin is also transferring the messaging and post buttons within the app to make them easier to access at all times.
“It’s now easier to post or message from anywhere in the mobile app. The post button has a new home in the bottom center of your screen, and the message button now lives in the top right corner.”
This placement will ensure that users can interact quicker which could help boost in-app activity. It also aligns with the format tendencies lead by Instagram, Snapchat, and more recently, Twitter.
And lastly, linkedin notes that customers can now find all the groups they’re a part of, and the hashtags they follow on the right side of their feed on desktop – “or by clicking on your profile picture at the top left on mobile”.
This could allow users to better curate and control the information updates they see on the platform.