Facebook changes of text and aspect ratios on Mobile News Feed

Mobile news feed is changed! Beginning August 19th, 2019, page posts and ads on cellular phones will suit the look and feel of the brand new Facebook design brought in advance this yr.

Changes for mobile News Feed

Old and new Mobile News Feed on Facebook

Fewer lines of primary text will show. From now on only 3 lines of primary text will show on FB mobile News Feed, and then people might be triggered to click on to view extra textual content.

Maximum media height for pictures and videos will reduce to 4:5. The tallest supported aspect ratio for images without links and for videos is now vertical: 4:5. Media taller than 4:5 might be masked.

The modifications to text, photographs and videos are designed to simplify FB formats and enhance the consistency of mobile experience. This could help to expand advert effectiveness and make it less complicated to use the identical assets on FB News Feed & Instagram feed.